MKT725 – Services Marketing

The Impact of Information Technology on Customer and Supplier Relationships in the Financial Services
The Impact of Information Technology on Customer and Supplier Relationships in the Financial Services.pdf
676.18 KBpdfNov 15, 2019
 Articles_Assignment # 1.rarArticles- Assignment # 11395.68 KBrarJul 26, 2019
 Services Marketing and Digitalization.rarService Marketing and Digitalization1451.25 KBrarJan 29, 2019
 Assessing the quality of healthcare services A SERVQUAL approach.pdfAssessing the quality of healthcare services: A SERVQUAL approach1840.14 KBpdfNov 27, 2018
 Enhancing customers’ continued mobile app use in Service Industry.pdfEnhancing customers’ continued mobile app use in the service industry258.57 KBpdfJul 24, 2018
 Evolving to a new dominant logic for marketing.pdfEvolving to a new dominant logic for marketing182.62 KBpdfJan 24, 2018
 Service quality gaps and their role in service enterprises development.pdfService quality gaps and their role in service enterprises development351.21 KBpdfNov 14, 2017
 Relationship marketing and service An update.pdfRelationship marketing and service: An update1003.72 KBpdfJul 17, 2017
 Making relationship marketing operational.pdfMaking Relationship Marketing Operational63.18 KBpdfJul 17, 2017
 Service transition A viable option for manufacturing companies with deteriorating financial performance.pdfService transition A viable option for manufacturing companies with deteriorating financial performance709.3 KBpdfMay 12, 2017
 Presentation Schedule – Mkt725 – Semester Fall 2016.xlsxPresentation Schedule11.29 KBxlsxJan 26, 2017
 Problems and Strategies in Services Marketing.pdfProblems and Strategies in Services Marketing548.56 KBpdfJan 18, 2017
 Mystery shopping A tool to develop insight into customer service provision.pdfMystery shopping A tool to develop insight into customer service provision445 KBpdfNov 18, 2016
 Course Outline.docxCourse Outline19.24 KBdocxJul 21, 2016
 Module Pack 5.rarModule Pack 52300.45 KBrarJul 21, 2016
 Module Pack 4.rarModule Pack 4820.83 KBrarJul 18, 2016
 Module Pack 3.rarModule Pack 3633.23 KBrarJul 15, 2016
 Module Pack 2.rarModule Pack 2681.98 KBrarJul 14, 2016
 EXAMS WRAPPER.pdfExam Wrapper254.37 KBpdfMay 18, 2016
 Module Pack 1.rarModule Pack 11197.53 KBrarApr 22, 2016
 Skype session SOPs for Students.pdfSkype session SOPS for students.30.55 KBpdfNov 25, 2015
 Services Marketing_PPTs.rarPower Point Slides for services marketing11708.55 KBrarNov 25, 2015
 MKT725_Handouts_1_45.pdfMKT725_Handouts3316.29 KBpdfNov 25, 2015
 Course Contents MKt725.pdfCourse Overview & contents98.39 KBpdfNov 25, 2015

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Adnan Aftab is an internet entrepreneur, and philanthropist. He is known for co-founding Vulms.org and many others

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