MKT711 – Marketing Research
| Mid term Syllabus Mid term Syllabus.pdf | 150.88 KB | Nov 13, 2019 | |||
| primary scales of measurement.pdf | Primary scales of measurement | 33.03 KB | May 24, 2019 | ||
| New Coke A Classic brand failure.pdf | New Coke: A Classic Brand Failure | 332.7 KB | May 10, 2019 | ||
| Lectures PPTs of MKT711.rar | MKT711 Lecture PPTs_complete lessons | 3056.62 KB | rar | Feb 04, 2019 | |
| Scholarly Research in Marketing Exploring the 4 Eras.pdf | Assignment no.01, Fall 2017 | 299.03 KB | Nov 14, 2017 | ||
| zikmund_sw07_exp.mkt.resch.9e_(password_downloadslide)9.pdf | Recommended Book for Marketing Research | 21792.98 KB | Feb 03, 2016 | ||
| APA Style_guide.pdf | A guide to APA citation style | 166.9 KB | Nov 09, 2015 | ||
| Statistical tables.zip | Statistical tables | 304.33 KB | zip | Aug 19, 2015 | |
| guidelines_review_article.pdf | Guidelines_review_article | 760.54 KB | Feb 17, 2015 | ||
| Conducting Market Research Using Primary Data.pdf | Conducting Market Research Using Primary Data by Kynda R. Curtis, Ph.D | 187.92 KB | Jan 17, 2014 | ||
| Outlining Your Literature Review.pdf | Outlining Your Literature Review | 497.05 KB | Dec 05, 2013 | ||
| questionnaire desgin.pdf | Teaching applied value of marketing research: A questionnaire design project | 127.66 KB | Nov 29, 2013 | ||
| How to Summarize a Research Article.pdf | How to Summarize a Research Article | 32.45 KB | Nov 05, 2013 | ||
| WRITING A LITERATURE REVIEW.pdf | A guide to Writing Literature Review | 15.65 KB | Jun 17, 2013 | ||
| Writing a Critical review.pdf | Complete guidelines on “How to write a critical review”. | 67.77 KB | May 06, 2013 | ||
| SPSS Manual.pdf | SPSS Manual (SPSS reading material for students) | 3490.49 KB | Apr 19, 2013 | ||
